We’re slowly rolling out a new label across the range, marking the beginning of a new chapter for Cargo Road Wines.

At the centre is Mina, our kelpie, who has become a quiet symbol of the vineyard. Honest, grounded and always close to the land, she represents the spirit of how we farm and make wine.

The new label is intentionally simple. A clean white background paired with a single colour for each wine, chosen to reflect its personality and character. It’s a subtle nod to our previous labels, which celebrated colour and expression, now refined into something more considered and restrained.

These labels are the result of a collaboration between James and Claire Fox of Roadtrip Creative, bringing together a shared vision of clarity, character and place.

This shift isn’t about changing who we are. It’s about expressing it more clearly.

As a regenerative, land led vineyard, our focus has always been on integrity, humility and care for the land. The new label reflects that. Thoughtful, honest and quietly confident, just like the wines themselves.